Mission Statement, Executive Duties, and Role of Your Life Matters

Contact Information:

Your Life Matters Empowerment

P. O. Box 6266

Roanoke, VA 24017

(phone number)

EMAIL: colleenburns@yourlifemattersantibullyingfoundation.com

SKYPE: colleen.burns62

Your Life Matters Anti-Bullying Foundation Business Plan

Executive Summary:

The mission of Your Life Matters Anti-Bullying Foundation is to raise awareness and establish safe anti-bullying communities within the United States of America to help and support bullied victims and their families get through bullying and survive the after effects of it. The bullying epidemic that is occurring throughout the United States of America and the world needs to stop.

Responsible, qualified team leaders who work within the foundation will help provide within their own communities the following…

  • Provide anti-bullying rights for their community.
  • Help operate a place of business where bullied victims can go.
  • Provide a safe place of business in which bullied victims can discuss their emotional trauma with qualified counselors.
  • Provide a safe place of business in which bullied victims can learn self-defense.
  • Provide a safe place of business in which bullied victims can meet new friends.
  • Lead anti-bullying campaigns to raise awareness and educate others on bullying with resources provided by the foundation.
  • Lead, inspire, and provide a positive atmosphere for bullied victims and their families within their community.

Currently, Your Life Matters Anti-Bullying Foundation is looking for these qualified team leaders who will work together as a team throughout the United States of America (and eventually the world). Together, the team leaders will establish and provide a safer place both online and offline and within their respected communities. Those leaders who are certified martial artists will conduct martial art classes within place of business in their town, or city, to those bullied victims who are willing and open to learning self-defense.

Events of the Your Life Matters Anti-Bullying Foundation will include the following:

  • Campaign tours across the country (and eventually the world). These tours include the CEO of the foundation speaking to audiences and helping bullied victims to stand up against bullying. These campaigns will run throughout the year and will include “Every 7 Minutes,” “Where Do you Go?,” “Have No Tears, Speak Your Fears.”
  • There will be other events for the foundation, as they are yet to be determined.

Business Description:

There are several ways in which Your Life Matters Anti-Bullying Foundation will grow and profit.

  • Through team leaders active participation within their community to impact and inspire bullied victims to “Take a Stand and Lend a Hand,” “Be a Buddy, Not a Bully,” “Be a Friend to the End,” and “Have no Tears, Speak your Fears.” Each team leaders’ influence and impact within their community will help Your Life Matters Anti-Bullying Foundation grow each month and every year.
  • TV Ads. 
  • Radio Ads.
  • Online Ads.
  • Interviews.
  • Your Life Matters Anti-Bullying Foundation products (t-shirts, pins, e-books, posters).
  • Donations.
  • Investors
  • Campaign Tours.

The Market and Competition:

Your Life Matters Anti-Bullying Foundation will not only be an online educational resource, but will also exceed influence and impact within communities in the United States of America (and eventually the world) to provide a place to go for bullied victims when they feel that they have nowhere to go to and no one understands them. Your Life Matters Anti-Bullying Foundation is a place in which will provide counseling to bullied victims.

The foundation is a non-profit organization in which will provide education, activities, and events for bullied victims and their families and will be run by the team leader(s) of the community in which (s)he, or they, live in. Said team leader(s) will be an influence and a go-to person for their community, and the liaison to Your Life Matters Anti-Bullying Foundation.

These team leaders are responsible for the following…

  • Conducting anti-bullying campaigns, events, and activities for their community. They have the opportunity to come up with their own ideas, provided that they are approved by the foundation, and can also use the ones provided by Your Life Matters Anti-Bullying Foundation.

Your Life Matters Anti-Bullying Foundation will be known for the place of business in the communities in which the team leaders are from. This place of business will be known for the education, service, and events provided to the community.

The foundation’s CEO will be conducting campaign tours to share her story of bullying and will inspire others to do the same, meet and speak to bullied victims one on one within the place of business, and to teach others that bullying needs to end.

The Product or Service:

The core mission of Your Life Matters Anti-Bullying Foundation is to raise awareness and establish safe anti-bullying communities by providing a place of business within the community team leaders are from in the United States of America (and eventually the world). In addition, uniting a team of well qualified leaders who will represent the foundation and who will also influence and impact their own community by helping run a place of business within that community. This place of business will provide a positive and safe environment by offering education, counseling sessions, learning activities, events, campaigns, and martial art classes for those who are willing and open to learning self-defense.

Marketing / Selling:

Your Life Matters Anti-Bullying Foundation’s website is owned and currently operated by the CEO and site administrator Colleen Burns since its establishment in 2016. The foundation’s Facebook page has been up since its creation in 2015. Your Life Matters Anti-Bullying Foundation is also visible online to the public on Instagram, Twitter, Google+, YouTube, and the company page on LinkedIn.

The marketing of the foundation will include the following…

  • TV Ads.
  • Radio Ads.
  • Online Ads.
  • Interviews.
  • Your Life Matters Anti-Bullying Foundation products (t-shirts, pins, e-books, posters).
  • Donations.
  • Investors
  • Campaign Tours.

The current website will be getting revamped when funds are raised.

Management and Personnel:

Your Life Matters Anti-Bullying Foundation management and personnel will consist of a team of lawyers, 5 -7 Board of Director members, 1 – 2 Executive Board of Director members, a Designated Chairperson, and a Team Leader directory from each state within the United States. There will be an Executive Team Leader who will be responsible for events, activities, and campaigns offered within the community’s place of business. There will also be a directory for the communities in which will include the place of business listed. There will be a page on the website which will include short bios on the CEO and each lawyer, Board of Directors, and team leaders so as to learn more about them.

Recruiting the Board of Directors will go through an application and interview process by the CEO. Board of Directors need to be committed and have a passion towards the mission statement. The Board of Directors will be required of the following responsibilities:

  • Fiduciary responsibility to manage revenues and disbursements
  • Experience to manage money
  • Operate a business successfully
  • Must be able to commit their time to the foundation and mission statement
  • Need to be well prepared
  • Need to be active and engaged with financial support
  • Hire, review, and evaluate 1 – 2 Executive Board of Directors’ performance to operate daily methods and practices of the Foundation
  • Will be involved in fundraising and raising money for the Foundation
  • Make decisions in the best interest of the Foundation, not in his or her self-interest
  • Ensure prudent use of all assets, including people, facility, and good will
  • Ensure that the Foundation will obey all applicable laws and acts in accordance with ethical practices
  • Adheres to the Foundation’s corporate purposes and activities advance in its mission statement
  • Approve annual compensation
  • Follow accountability practices (the need to disclose conflicts of interest, health)
  • Demonstrate the effectiveness of the Foundation’s roles and compliances at board meetings
  • Must sign a board member contract  to ensure that everyone is aware of the Foundation’s roles and Board Members’ rights and responsibilities
  • Meetings among the Board of Directors will include using a consent agenda to focus on the most important, pressing issues at hand to ensure quality time for that topic of discussion
  • Must be aware that they can be held liable for the Foundation’s financial responsibility, i. e. withholding taxes on an employee’s wages
  • Must be aware that the liability insurance will not only cover themselves and other chief officers, but also covers the CEO and other staff as well as the Foundation’s corporate actions
  • Hire the Designated Chairperson in charge of Sponsorships

There will be 1 – 2 Executive Board of Director members who will be responsible for the following duties:

  • Participate in board meetings to keep Board of Directors informed on operational issues and work with them to come up with strategic solutions to complex challenges
  • Act as a liaison between the Board of Directors and the rest of the Foundation
  • Oversee the Designated Chairperson’s and Executive Team Leader’s roles
  • Oversee the marketing, fundraising, program development, HR management, and accounting departments
  • Lead the fundraising department in setting annual income goals
  • Works with program development managers to set standards for serving the Foundation’s mission and target market
  • Designated Executive Board of Director  will handle all accounting duties; the other Executive Board of Director will handle the fundraising duties
  • Attend and host a range of fundraising events and public relation events
  • Represent the Foundation with a clean, kept up image and spotless, personal reputation, as the Executive Board of Director members will be in the public’s eye
  • Consider themselves on duty all the time as a representative of the Foundation
  • Will act as a liaison between the Foundation and the Sponsorships who endorse and support the Foundation
  • Will work personally with outside business and government leaders to cultivate long-term strategic partnerships in order to increase the Foundation’s effectiveness serving the community’s and society’s needs within the Foundation’s target market

The Foundation will have a Designated Chairperson in charge of Sponsorships (people who endorse and donate to the Foundation). There will be a directory list of said sponsors on the Foundation website.

Recruiting the team leaders will also go through an application and interview process by the designated Board of Director and CEO.

There will be monthly, quarterly, and annual meetings between the CEO, Designated Board of Directors of Team Leaders, and Team Leaders to approve and review the activities offered in the community place of business. There will also be quarterly, and annual meetings between the CEO and Board of Directors to approve and review finances. In addition, there will be conferences held electronically between Team Leaders, CEO, and Board of Directors to review progress on how effective and efficiently the place of business’s events, activities, and campaigns are going in the team leader’s community.

CEO, Lawyers, Board of Directors, and Executive Team Leader will meet to discuss making the decision to physically build (if necessary) a place of business in their community if one cannot be attained.

Bylaws of the Board of Directors:

REMOVAL AND TERMINATION –

There will be 5 – 7 Board of Directors within Your Life Matters Anti-Bullying Foundation. If a member of the Board of Directors needs to be removed or terminated, that said member needs to be privately reported to the CEO with proven facts of violation of the above rules in accordance to the Foundation. A private meeting will be held between the CEO, said member of the Board of Directors, and the Foundation’s lawyers. If said member questions and rebuts the removal and the termination, a meeting will be held among said member, other Board of Directors, the CEO, and the Foundation lawyers to hear what the said member in violation has to say and why the rebuttal. Majority vote between the CEO and Board of Directors will ultimately remove and terminate any member of the Board of Directors in violation of the Foundation’s rules, regulations, and policies.